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Video is quickly becoming a currency of online content. It provides both a visual and audio experience for the visitor, making it a very efficient and effective medium.

Having a short video that  explains your company or services can be a great way to introduce your business to potential customers. Video also allows businesses to shine their personality through. Even the best of wordsmiths can have a tough time portraying a personality through words in a limited space, which is one of the advantages of using video.

This can be a very cost effective way of advertising for small and medium businesses as the nature of online videos doesn’t require a mega production budget. Outside of recording it yourself, you can get a professionally edited piece for roughly the price of one week of radio advertising or two newspaper ads.

We believe in using video for education purposes and a soft marketing approach. You can see an example of a project completed last year below.

Lex’s Hot Wheels – 2008 Mustang GT convertible from Advantage Ford from Ernest Media on Vimeo.

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